W H O W E A R E
To empower young people to build healthier relationships with the digital world - that’s the Digital Rebel way.
Our mission is to empower Gen-Z and Gen-A to build healthier relationships with the digital world through peer-led education, youth-driven campaigns, and a connected community.
We want to become the UK’s leading youth-led voice and provider of digital wellbeing solutions, by cultivating a generation that knows how to thrive with technology, not just survive it. We envision a future where healthy screen habits, critical thinking, and offline joy are the norm.
FlippGen is driven by our youth advisory board of Digital Rebels - made up of young people aged 18-25, from across the country. They are not just part of FlippGen’s work; they are FlippGen.
As a youth-led organisation, all key decisions are made by the Digital Rebels.
O U R V A L U E S
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Youth voice first
We are youth-led. This means that young people are not a focus group, they are our decision makers. We believe that young people have invaluable expertise in the digital world through their lived experience, and therefore, their voices should be held front and centre.
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Know tech, not no tech
The digital world is here to stay. Instead of outright bans, which are too blunt a measure for such a nuanced issue, we champion education and regulation. We believe in the importance of education to equip young people with the skills and knowledge needed to navigate the online world.
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Constructive positivity
We believe that change is possible. We approach all of our work with positivity and optimism. We believe in the power of positivity to empower people, and create change. Positivity isn’t naive optimism, it is strategic.
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Collaboration
Real change doesn’t happen in isolation, and it is only through working together. We partner with charities, educators, policymakers, and companies - because it is only through working together that we can create long lasting change.
M I S S I O N & V I S I O N
Creating a safer, healthier digital world for young people through conversation, regulation, and education.
Purpose: To equip young people with the skills, confidence and critical thinking to thrive in a digital world that works for them.
We believe that every young person deserves to feel safe, informed and empowered when navigating the digital world. Our purpose is to ensure they have the knowledge and tools to thrive in digital spaces.
Vision: A digital world that is safe by design, and a generation of young people that thrive within it.
We envision a future where technology is built with young people’s wellbeing in mind, not at their expense. A future where all young people receive digital literacy education that equips them with the skills and knowledge to thrive. A world where offline joy, healthy screen habits, critical thinking and empowered young people becomes the norm.
Mission: Empower young people to build healthier relationships with the digital world through youth-led education and campaigns
We exist to ensure that young people’s voices are amplified and are at the heart of the conversation. Our mission is to build a movement, not just a programme. We want to become the UK’s leading youth-led voice and provider of digital wellbeing solutions, cultivating a generation that thrives with technology, not just survives it.
L A T E S T F R O M T H E B L O G
Fresh thinking on the digital world.
C O N T A C T
Four ways to reach us.
Pick the one that fits. We try to answer every message - turnaround is usually 2 working days.
